The Fresh Start Framework

A 3-Month 1:1 Coaching Journey for Clarity, Confidence & Aligned Action

A 3-month 1:1 coaching journey where we use the cycles of the moon and the psychology of fresh starts to move from stuck to shining. Together we clarify your goals, explore possibilities, and create a personal pathway plan so you can take aligned action with confidence.

Free 45-Minute Coaching Session

When you’re ready to stop waiting and start becoming.

You have a dream, a goal, or a change you know it’s time to make, but you’re not sure where to start. The Fresh Start Framework blends structured goal-setting with soulful guidance from the moon’s cycles to help you find your way forward.

Over three lunar cycles, we’ll clarify your direction, explore possibilities, and take aligned action to move your dream from idea to reality. Guided by the moon’s rhythm (new beginnings, momentum, fruition, and release), you’ll learn to use each phase as a fresh opportunity to reset, reflect, and act with purpose.

By the end, you’ll walk away with clarity, courage, and a repeatable process you can use anytime life calls for a new beginning, whether that’s launching a creative pursuit, changing careers, or starting over after a major life shift.

Structured guidance for soulful transitions and bold new beginnings

Each phase of our work aligns with the lunar cycle — new beginnings, building momentum, completion, and release — so your growth follows a natural rhythm.

You’ll move forward with more flow and less force, finding progress that feels sustainable and aligned.

🌑 Guided by the Moon’s Rhythm

You’ll learn how to harness temporal landmarks, like new moons, new months, or new seasons, to reset motivation and momentum when you need it most.

Instead of waiting for the “perfect moment,” you’ll know how to create it, over and over again.

🌕 The Fresh Start Effect in Action

This isn’t just mindset work, it’s actionable change wrapped in intention. We balance structure and intuition, data and dharma.

You’ll experience transformation that’s both practical and personal, helping you create results that last long after our time together.

🌟 Soulful Meets Strategic Support

🌙 What’s Included: The Fresh Start Framework

12 Private 1:1 Coaching Sessions (via Zoom)

A 3-month journey with weekly 50-minute sessions designed to create clarity, momentum, and aligned action, all from the comfort of your home or office.

🌕 Life Path Analysis

We’ll clarify your current challenge or transition, explore your options, and define what matters most using a structured yet soulful process rooted in your values and vision.

🌑 Personal Pathway Plan

By the end of our time together, you’ll have a repeatable roadmap for navigating future transitions, a practical guide you can reuse anytime you’re ready for a fresh start.

🌟 Soulful Strategy, No Homework

Each session is designed for reflection and real-time progress, no worksheets or extra assignments, just insight, grounding, and aligned action.

🌟 Bonus Incentives

  • Free 45-Minute Discovery Session

    Experience the Fresh Start Framework firsthand with a complimentary discovery session to gain clarity on your goals and explore our fit.

    Your first fresh start begins here.

  • Special Rate for Chamber Members & Early Clients, 10% Off First Enrollment

    Chamber of Commerce members and early clients receive 10% off their full program rate.

    A community-minded welcome to support your next chapter.

🌙 You’re Ready for a Fresh Start, But You’re Not Sure Where to Begin

You’ve built a good life, maybe even a great one, but something inside is stirring.

You have a dream, a passion, or a next step calling you forward… yet you’re not sure how to make it real.

You’ve tried journaling, vision boards, even late-night Google searches, but what you need isn’t another list, it’s clarity, accountability, and a framework that actually moves you forward.

Maybe you’re:

  • Sitting on a creative dream (like launching a craft, a project, or a business) and feeling stuck in the “almost ready” phase.

  • Standing at a crossroads in your career, location, or identity and craving a way to make a confident, aligned decision.

  • Feeling pulled to do something meaningful, but you keep getting lost in the how.

You’re tired of circling around what you want, you’re ready to start becoming what’s next.

That’s where the Fresh Start Framework comes in.

In 3 months, we’ll move through a cycle of change that mirrors the moon’s rhythm, from setting intentions, to building momentum, to taking action, to releasing what’s no longer aligned.

By the end, you’ll walk away with:

✅ A clear, actionable plan for your next chapter.

✅ Confidence in your decisions (and peace about the ones you’ve released).

✅ A process you can return to whenever life calls for a reset.

✅ A deeper sense of connection to yourself, your timing, and your purpose.

This is for dreamers, doers, and decision-makers, the creatives, professionals, and community builders who are ready to turn what’s next into what’s real.

🌗 Is The New Moon & Fresh Start Framework for You?

This is a 100% yes if…

  • You feel stuck at a crossroads in your career, relationships, or personal life.

  • You’ve thought about making a big change, new career, going back to school, relocating, starting fresh after loss or divorce, but feel overwhelmed and paralyzed by options.

  • You second-guess yourself and struggle to trust your own decisions.

  • You’ve tried figuring it out alone, but keep spinning your wheels.

  • You’re craving a fresh start: clarity, courage, and a plan you’ll actually follow through on.

You don’t want another generic workbook or surface-level advice, you want a structured yet soulful process that fits you.

  • You’re drawn to the moon’s cycles and curious about how zodiac energy and fresh start psychology can help you move forward with flow.

  • You want consistent support: weekly 1:1 coaching, embodiment practices, and a Personal Pathway Plan that evolves with you.

  • You’re ready to walk away with a repeatable framework you can use for future transitions, with clarity and confidence that lasts.

Frequently Asked Questions

  • It’s a 3-month, 1:1 coaching journey designed to help professionals and creatives navigate life transitions, whether that’s a career change, starting a business, returning to school, relocating, or rebuilding after a major shift.

    We combine a structured Life Path Analysis with the rhythm of the moon’s cycles and energy of the zodiac signs to help you make clear, confident decisions and follow through with aligned action.

  • Therapy often looks backward, and career coaching tends to stay focused on professional goals.

    The Fresh Start Framework bridges both worlds, structure and soul. Together, we’ll define your goals, explore your options, and create a Personal Pathway Plan that aligns your decisions with your values. Along the way, gentle embodiment practices and lunar rhythms help you stay grounded, motivated, and inspired.

  • The Fresh Start Framework is for purpose-driven people ready to start fresh — from San Mateo professionals and small business owners to creative dreamers and community builders.

    If you’re ready to stop circling and start becoming, this program gives you the clarity and confidence to move forward with purpose.

  • By the end of our 3 months together, you’ll walk away with:

    ✅ A clear decision or direction for your next chapter.

    ✅ A Personal Pathway Plan to guide your steps forward.

    ✅ Confidence in your ability to make aligned choices.

    ✅ A repeatable framework you can use for future transitions.

    ✅ A renewed sense of purpose, clarity, and momentum.

  • Not at all! The moon phases simply give us a natural structure, a built-in rhythm for reflection, momentum, completion, and release. You don’t need to “believe in” astrology to benefit from having a cyclical, grounded process that helps you stay on track.

  • We meet for one 50-minute session each week, with gentle reflection prompts between sessions. There’s no heavy homework, the real progress happens in our sessions together.

  • All sessions are held on Zoom, so you can join from anywhere. (Local Chamber members may have access to optional in-person community gatherings or workshops in the future.)

  • Yes, your journey begins with a free 45-minute Fresh Start Session on Zoom. You’ll gain immediate clarity on your next step, and we’ll see if the framework is a good fit for you.

  • You can pay in full ($3,000) or choose 3 monthly payments of $1,100. San Mateo Chamber members receive a $250 early enrollment discount as a local partnership incentive.

  • That’s exactly why I created this framework, to make coaching more grounded and effective. The Fresh Start Framework isn’t about endless talk; it’s about aligned action. You’ll have a clear plan, gentle accountability, and visible progress within each lunar cycle.

Client Testimonials

  • "Alexis is an incredible person who guided me with unwavering support and inspiration on my journey. Her creativity, purpose-driven approach, and positive attitude truly stood out, making every session uplifting and motivating. She designed a stunning logo, business cards, and flyers that perfectly captured my vision. Meeting weekly, Alexis kept my campaign focused and engaged, ensuring consistent progress. I highly recommend her for anyone seeking a transformative coaching experience!"

    Jenny, Campaign for Jenny Callison 2022

  • "I had the pleasure of working with Alexis during the creation of Moon Maidens Magic, and it was such a meaningful experience. Alexis is a truly gifted guide who infuses every Moon Maidens Magic Circle with creativity, wisdom, and heart, weaving together cosmic insight and holistic practices in a way that feels both grounding and deeply transformative. Her calming presence nurtures a sacred space for self-discovery and inspiration. Through her guidance, I’ve deepened my connection to the moon’s cycles and the natural rhythms within my own life. Thank you, Alexis, for sharing your light and magic with such grace. I hope to work with you again."

    Nelia, Soul Creative Studio

  • “I had the absolute honour of sharing space with Alexis, the visionary behind Moon Maidens. From the very beginning, I witnessed the depth of her presence, her intuitive guidance, and her ability to create sacred containers where women felt truly seen, heard, and empowered. Her work with Moon Maidens was nothing short of transformative, it was a circle that wove magic, medicine, and sisterhood together in the most authentic way. I have no doubt she will continue to touch lives with her wisdom, compassion, and powerful leadership. Alexis doesn’t just coach, she awakens something within you. If you’re seeking a guide who will walk alongside you, hold you accountable with love, and help you uncover the brilliance that’s already within, she is the one. I’m endlessly grateful our paths intertwined, and I cannot wait to see the extraordinary impact she continues to make.”

    Christine Wu, MD, Lifestyle Medicine Coach, Dr. Wu Wellness™️

Investment

$3,000 One-Time Payment

3 Monthly Payments of $1,100

🌙 Start Your Fresh Start.

Free 45-Minute Coaching Session

Feeling stuck on a dream or goal? Let’s get you moving forward. Sign up today and receive a free 45-minute 1:1 coaching session on Zoom, where we’ll clarify your next step and create a plan to begin. It’s my gift to help you turn what’s next into what’s real.

Claim Your Free Session